Bharat Sundaram Named CEO of Hallmark – Executive Hires

What You Should Know: 

Hallmark, a prominent healthcare workforce management technology company, has announced  the appointment of Bharat Sundaram as its new Chief Executive Officer.  

– Sundaram succeeds Bruce Cerullo, who will remain on the Board of Directors and serve as a Strategic Advisor to the company.

Sundaram Bio/Background

Bharat Sundaram is described as a seasoned healthcare technology executive with extensive experience gained from roles at Vizient, MedAssets, and the Boston Consulting Group. He brings a strong track record of driving transformational growth.  

Most recently, as President of Vizient, a healthcare performance improvement company partnering with over 3,000 hospitals, Sundaram expanded the company’s capabilities in services, technology, and data. He also successfully executed several high-value acquisitions and led Vizient’s adoption of AI to drive value both internally and for its clients.

“Joining Hallmark is about more than just a new role—it’s about making a significant impact in our industry by tackling one of the biggest structural issues facing providers today with innovative, data-driven solutions,” said Sundaram. “With a marquee set of clients, multiple levers for growth, and a high-performing team, I see a tremendous opportunity to build on the company’s strong foundation and deliver clear value and ROI through technology.”

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