Pharma companies set for Cannes ad creativity festival: Pfizer and Novo Nordisk are both set to take the main stages at Cannes’ advertising confab this
Pharma companies are scaling back the use of terms like “ESG” and “diversity, equity and inclusion,” much like companies in other industries. In pharma 10-K
Cancer drugmakers’ marketing payments to physicians do work, but they don’t improve patient mortality, according to a new National Bureau of Economic Research working paper.
CSL Vifor is looking to close out a European anti-competitive investigation with a proposed marketing campaign. The European Commission began investigating Vifor Pharma, now CSL
Trust in the pharma industry is up among consumers, but slipped for the biotech sector in an unusual flip of sentiment about the two industries,
Most pharma and biotech companies ban or restrict the use of ChatGPT by their employees, according to a recent survey. Half of pharma and biotech
After seven months on the market, Regeneron’s Eylea HD is already making strides with ophthalmologists. According to Spherix Global Insights’ research, 81% of ophthalmologists who
On plastic chairs made from discarded obesity and diabetes drug pen injectors, Novo Nordisk is literally sitting on its blockbuster GLP-1 solution. The cafeteria in
New commercial chief at Viatris: Viatris named Corinne Le Goff as its new chief commercial officer on Monday. Le Goff comes from Imunon where she
AstraZeneca’s rare disease arm Alexion is debuting an original short film Thursday for patients with the rare neurological condition neuromyelitis optica spectrum disorder (NMOSD). In