Bristol Myers debuts corporate brand ‘anthem’ film on digital and social channels, celebrating its science and people

Bris­tol My­ers Squibb is re­lat­ing space ex­plor­ers, deep sea ocean divers and ex­treme moun­tain climbers to its own “un­seen ex­plor­ers” in a new cor­po­rate brand video.

The 90-sec­ond mi­ni-film “We are Bris­tol My­ers Squibb” pays homage to its sci­en­tists, man­agers, ad­min­is­tra­tors and truck dri­vers who are al­so the “the dream­ers, the thinkers, and the do­ers” work­ing to­geth­er to “trans­form lives.”

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