GSK’s ViiV Healthcare set to launch second season of LGBTQ+ Latinx ‘telenovela-style’ podcast with celeb voices

GSK’s Vi­iV is re­turn­ing with a sec­ond sea­son of its award-win­ning pod­cast “Love in Grav­i­ty.”

This time, in­stead of a dif­fer­ent re­la­tion­ship sto­ry each week, the LGBTQ+ se­ries will fo­cus on one sto­ry across sev­en episodes.

Af­ter a suc­cess­ful first sea­son — in­clud­ing 10 mil­lion down­loads and 10,000 peo­ple reached through live events — Vi­iV is con­tin­u­ing the se­ries to nor­mal­ize HIV con­ver­sa­tions and de­con­struct stig­ma us­ing re­al-world is­sues through the “te­len­ov­ela-style” fic­tion­al sto­ry­lines.

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